A Japanese trading company is looking for distributors or agents in the EU for a Japan-made premium towel

OFFER from Japan, reference: BOJP20170202001, valid from 02-02-2017 untill 23-02-2019

  • Start date:
    2 februari 2017
  • End date:
    23 februari 2019
  • Summary:
    A trading company from Japan is looking for distributors or agents in EU-countries for its premium towels.

    The towels can be characterized as 'beauty care towels'.
    They remove water without scrubbing and damaging the skin. Moreover, the towel absorbs more water than regular towels, has an antibacterial function and is soft to touch.

    The company would conclude a distribution services agreement or commercial agency agreement with partners with a network in premium household products.
  • Description:
    A Japanese trading company is seeking distribution or commercial agency partners in EU countries for a Japan-made premium towel.

    The company’s history begins over a 100 years ago when it was started as a wholesale dealer for beauty and barber instruments.
    Since then, they have developed into a specialized trading company for import and export; something they have been doing for over 50 years now.
    The product that they would like to export to Europe is a towel that has been designed and produced with the concept of a “beauty care towel”. It is from a new premium towel brand that is already successfully on sale in the household goods sections of high grade department stores in Japan.

    The product has been developed through a long trial-and-error process in which the manufacturer’s aim was to quickly and gently remove water and moisture from the skin without scrubbing so as to reduce the damage to people’s skin.
    The result of the development process is this innovative towel, which is made of 3 different kinds of special threads and which includes internationally patented technology.
    The towel provides higher water-absorbency along with an efficient antibacterial function and a luxuriously soft touch, making it especially suitable for people with sensitive skin or fine hair.

    The towel is not only marketed as an item for drying one’s hair and body, but also for cosmetic usage.
    It has therefore also come to be recognized as a high quality skin care and beauty product.

    The company is seeking to conclude a distribution agreement or a commercial agency agreement.
    They are looking for partners who have a wide market reach in the premium household product industry to sell and distribute the product in European countries. The terms and conditions of an agreement are negotiable and will be decided after mutual discussion.
Partner Sought
  • Type of Partnership Considered:
    Distribution services agreement, Commercial agency agreement
  • Technical Specification or Expertise Sought:

    The company is seeking an agent or distributor with the following characteristics:
    -A network in the EU market for premium household products to expand the sales of their branded towel.
    - Have experience in selling premium products, because of the product’s high price range.
    (In Japan, the towel is mainly sold in high grade department stores)

    SME 11-50,SME <10,251-500,SME 51-250,>500

  • Development stage:
  • IPR Status:
  • Market keywords:
    Health and beauty aids
  • Technology keywords:
  • NACE keywords:
    Wholesale of textiles
    Wholesale of other household goods
  • Advantages and Innovations:
    The towel is an innovative premium beauty product, which has no equivalent in the market.
    It provides the following advantages:

    -Thanks to its colourful design and gradation effect, the product is easily recognizable and stands out from the competition.
    -The product line comprises a variety of sizes for different uses such as body, hair, face and hand towels.

    - It’s three different threads provide various benefits:
    1. The first thread which improves the water-absorbency has been originally invented by the manufacturer and the technology is internationally patented. Thanks to the technology, the water absorbency capacity of the towel is 1.5 times higher compared to regular towels, which reduces the time for drying one’s hair and body.
    2. The second thread contains silver and it generates silver ions when it reacts with water.
    The long-lasting antibacterial effect is verified to have a sterilization rate of 99% for Staphylococcus and Escherichia coli bacteria.
    3. The third thread is from Cupro fiber which is well known for its high absorption and desorption of moisture. It keeps one’s skin and the towel itself clean and dry.

    - Ordinary towels tend to gradually damage one’s skin and hair. The beauty towel minimizes such damage and helps to maintain skin and hair in a healthy condition.
    - The manufacturer’s high quality product standards are maintained through permanent in-house supervision.
  • Type and Size of Organisation:
    Industry SME 11-49
  • Already Engaged in Trans-National Cooperation
  • Year Established:
  • Turnover:
    20 - 50M
  • Country of origin:
  • Languages spoken
    • English
    • Japanese